Saturday 20 March 2010

Interactive Derby

This weekend, I went to stay with my girlfriend in Derby. While I was there, we decided to go to The Quad Gallery in Market Place. Outside of The Quad is Derby's Big Screen. I've seen the screen many times, but it was especially interesting as an interactive quiz (A Question of Sport) was taking place. The questions were multiple choice and to answer, you had to stand and make movement where the camera for that answer was pointing. I found this to be a really fun idea and it reminded me of the lecture I'd had on interactive media.

In Derby's Westfield shopping centre, there was also an interactive advert for Tim Burton's Alice in Wonderland. There was a mat/screen on the floor with the advertisement on it and when you walked across the surface, flowers and other ojects would follow your feet and things would emerge from keyholes on the screen. I had never really seen advertising like this, I think it would be great if it becomes more popular!

Derby's 'Big Screen':
http://www.bbc.co.uk/derby/content/articles/2007/05/10/big_screen_arrives_feature.shtml
http://news.bbc.co.uk/local/derby/hi/tv_and_radio/newsid_8406000/8406552.stm

Interactive Quiz:
http://news.bbc.co.uk/local/derby/low/things_to_do/newsid_8557000/8557140.stm

The Quad:
http://www.derbyquad.co.uk/

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